{"id":3,"date":"2024-04-25T13:07:09","date_gmt":"2024-04-25T13:07:09","guid":{"rendered":"https:\/\/pikaluna.com\/cz\/?page_id=3"},"modified":"2026-01-30T23:12:41","modified_gmt":"2026-01-30T22:12:41","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/pikaluna.com\/cz\/privacy-policy\/","title":{"rendered":"Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f"},"content":{"rendered":"<p><span data-sheets-root=\"1\">\u00da\u010delem t\u011bchto Z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f je informovat z\u00e1kazn\u00edky, potenci\u00e1ln\u00ed z\u00e1kazn\u00edky nebo n\u00e1v\u0161t\u011bvn\u00edky webu www.pikaluna.com\/cz o \u00fa\u010delech a pr\u00e1vn\u00edm z\u00e1kladu zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f spole\u010dnost\u00ed ROVELTO d.o.o., Kajuhova ulica 28, 6310 Izola.<\/span><\/p>\n<p>Ve spole\u010dnosti ROVELTO d.o.o. si v\u00e1\u017e\u00edme soukrom\u00ed na\u0161ich z\u00e1kazn\u00edk\u016f a pe\u010dliv\u011b ho chr\u00e1n\u00edme. Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f mohou b\u00fdt kdykoli jednostrann\u011b zm\u011bn\u011bny nebo dopln\u011bny bez p\u0159edchoz\u00edho upozorn\u011bn\u00ed \u010di ozn\u00e1men\u00ed. Pou\u017e\u00edv\u00e1n\u00edm webu poskytovatele po zm\u011bn\u011b nebo dopln\u011bn\u00ed jednotlivec potvrzuje, \u017ee souhlas\u00ed se zm\u011bnami a dopl\u0148ky. Pou\u017e\u00edv\u00e1n\u00edm webu u\u017eivatel souhlas\u00ed s cel\u00fdm obsahem t\u011bchto Z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f, pokud pro jednotliv\u00e9 p\u0159\u00edpady nejsou vy\u017eadov\u00e1ny dodate\u010dn\u00e9 formy souhlasu. Na\u0161e \u010dinnosti jsou v souladu s evropskou legislativou (Na\u0159\u00edzen\u00ed (EU) 2016\/697 o ochran\u011b fyzick\u00fdch osob v souvislosti se zpracov\u00e1n\u00edm osobn\u00edch \u00fadaj\u016f a o voln\u00e9m pohybu t\u011bchto \u00fadaj\u016f (Obecn\u00e9 na\u0159\u00edzen\u00ed o ochran\u011b osobn\u00edch \u00fadaj\u016f neboli GDPR) a \u00famluvami Rady Evropy (ETS \u010d. 108, ETS \u010d. 181, ETS \u010d. 185, ETS \u010d. 189)) a n\u00e1rodn\u00ed legislativou Republiky Slovinsk\u00e9 (Z\u00e1kon o ochran\u011b osobn\u00edch \u00fadaj\u016f (ZVOP-1, \u00da\u0159edn\u00ed v\u011bstn\u00edk Republiky Slovinsk\u00e9, \u010d. 94\/07), Z\u00e1kon o elektronick\u00e9m obchodu na trhu (ZEPT, \u00da\u0159edn\u00ed v\u011bstn\u00edk Republiky Slovinsk\u00e9, \u010d. 96\/09 a \u010d. 19\/15) atd.).<\/p>\n<p>Uv\u011bdomujeme si, \u017ee va\u0161e soukrom\u00ed a znalost proces\u016f zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f jsou pro v\u00e1s velmi d\u016fle\u017eit\u00e9, a proto v\u00e1m doporu\u010dujeme p\u0159e\u010d\u00edst si v\u00edce o jednotliv\u00fdch segmentech ochrany osobn\u00edch \u00fadaj\u016f v pokynech \u00da\u0159adu informa\u010dn\u00edho komisa\u0159e, kter\u00fd p\u016fsob\u00ed jako p\u0159\u00edslu\u0161n\u00fd st\u00e1tn\u00ed org\u00e1n na \u00fazem\u00ed Republiky Slovinsk\u00e9 pro dohled nad pr\u00e1vn\u00edm r\u00e1mcem ochrany osobn\u00edch \u00fadaj\u016f.<\/p>\n<h2><span data-sheets-root=\"1\">1. Osobn\u00ed \u00fadaje<\/span><\/h2>\n<p><span data-sheets-root=\"1\">Osobn\u00ed \u00fadaje jsou informace, kter\u00e9 v\u00e1s identifikuj\u00ed: va\u0161e jm\u00e9no, p\u0159\u00edjmen\u00ed, e-mailov\u00e1 nebo po\u0161tovn\u00ed adresa atd.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pro \u00fa\u010dely podnik\u00e1n\u00ed webu www.pikaluna.com\/cz shroma\u017e\u010fuje n\u00e1sleduj\u00edc\u00ed \u00fadaje:<br \/>\n<\/span><\/p>\n<ul>\n<li><span data-sheets-root=\"1\">jm\u00e9no a p\u0159\u00edjmen\u00ed,<\/span><\/li>\n<li><span data-sheets-root=\"1\">adresa a m\u00edsto bydli\u0161t\u011b,<\/span><\/li>\n<li><span data-sheets-root=\"1\">e-mailov\u00e1 adresa,<\/span><\/li>\n<li><span data-sheets-root=\"1\">kontaktn\u00ed telefonn\u00ed \u010d\u00edslo,<\/span><\/li>\n<li><span data-sheets-root=\"1\">a dal\u0161\u00ed informace, kter\u00e9 zad\u00e1te do p\u0159\u00edslu\u0161n\u00fdch formul\u00e1\u0159\u016f na webu.<\/span><\/li>\n<\/ul>\n<p><span data-sheets-root=\"1\">Zad\u00e1n\u00edm objedn\u00e1vky na webu<\/span><\/p>\n<p><span data-sheets-root=\"1\">Souhlas\u00edte, \u017ee osobn\u00ed \u00fadaje, kter\u00e9 z\u00edsk\u00e1 spole\u010dnost ROVELTO d.o.o. (jm\u00e9no a p\u0159\u00edjmen\u00ed, adresa bydli\u0161t\u011b, e-mailov\u00e1 adresa a jak\u00e9koli dal\u0161\u00ed \u00fadaje, kter\u00e9 jste dobrovoln\u011b poskytli poskytovateli za \u00fa\u010delem pln\u011bn\u00ed smlouvy (objedn\u00e1vky)), mohou b\u00fdt pou\u017eity nejen pro \u00fa\u010dely jedn\u00e1n\u00ed o smlouv\u011b nebo pln\u011bn\u00ed smlouvy (objedn\u00e1vky) (jak je uvedeno v \u010dl\u00e1nku 10 platn\u00e9ho z\u00e1kona o ochran\u011b osobn\u00edch \u00fadaj\u016f), ale tak\u00e9 pro p\u0159\u00edm\u00fd marketing prost\u0159ednictv\u00edm v\u0161ech reklamn\u00edch kan\u00e1l\u016f, kter\u00e9 poskytovatel pou\u017e\u00edv\u00e1 (telefonn\u00ed hovory a SMS komunikace, ti\u0161t\u011bn\u00e1 m\u00e9dia, neadresovan\u00e1 a adresovan\u00e1 p\u0159\u00edm\u00e1 po\u0161ta, e-mail atd.), a pro \u00fa\u010dely statistick\u00fdch a tr\u017en\u00edch anal\u00fdz spojen\u00fdch s p\u0159\u00edm\u00fdm marketingem, marketingov\u00e9ho profilov\u00e1n\u00ed a segmentace. T\u00edmto zajist\u00edme, \u017ee budete v\u017edy dostate\u010dn\u011b informov\u00e1ni o na\u0161ich aktu\u00e1ln\u00edch nab\u00eddk\u00e1ch a \u017ee budete informov\u00e1ni pouze o nab\u00eddk\u00e1ch produkt\u016f, kter\u00e9 nejv\u00edce odpov\u00eddaj\u00ed va\u0161im preferenc\u00edm.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Jako z\u00e1kazn\u00edk mus\u00edte tak\u00e9 v\u00fdslovn\u011b souhlasit s t\u00edm, aby spole\u010dnost ROVELTO d.o.o. prov\u00e1d\u011bla p\u0159\u00edm\u00fd marketing prost\u0159ednictv\u00edm e-mailu, a to p\u0159i zad\u00e1n\u00ed objedn\u00e1vky na webu za\u0161krtnut\u00edm pol\u00ed\u010dka \u201eP\u0159ihl\u00e1sit se k odb\u011bru newsletteru\u201c. V opa\u010dn\u00e9m p\u0159\u00edpad\u011b z\u00e1kazn\u00edk nebude dost\u00e1vat p\u0159\u00edm\u00fd marketing prost\u0159ednictv\u00edm e-mailu a nebude tedy p\u0159edem \u0159\u00e1dn\u011b informov\u00e1n o online kampan\u00edch poskytovatele. Odvol\u00e1n\u00ed souhlasu s p\u0159\u00edm\u00fdm marketingem prost\u0159ednictv\u00edm e-mailu lze prov\u00e9st: zasl\u00e1n\u00edm odpov\u011bdi na p\u0159\u00edslu\u0161n\u00fd e-mail obdr\u017een\u00fd od poskytovatele p\u0159i ka\u017ed\u00e9m proveden\u00ed p\u0159\u00edm\u00e9ho marketingu; a\/nebo; v ka\u017ed\u00e9m e-mailu budete m\u00edt informaci o mo\u017enosti odvol\u00e1n\u00ed souhlasu s p\u0159\u00edm\u00fdm marketingem prost\u0159ednictv\u00edm e-mailu.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Poskytovatel vyhov\u00ed va\u0161\u00ed \u017e\u00e1dosti o zru\u0161en\u00ed a nejpozd\u011bji do 15 dn\u016f d\u016fsledn\u011b zajist\u00ed zru\u0161en\u00ed va\u0161eho souhlasu pro \u00fa\u010dely p\u0159\u00edm\u00e9ho marketingu prost\u0159ednictv\u00edm p\u0159\u00edslu\u0161n\u00e9ho reklamn\u00edho kan\u00e1lu (kan\u00e1l\u016f) a do p\u011bti dn\u016f v\u00e1s o tom p\u00edsemn\u011b informuje nebo jin\u00fdm sjednan\u00fdm zp\u016fsobem. T\u00edm v\u00e1m nevzniknou \u017e\u00e1dn\u00e9 n\u00e1klady. Poskytovatel nebude shroma\u017e\u010fovat ani zpracov\u00e1vat va\u0161e osobn\u00ed \u00fadaje, pokud mu k tomu ned\u00e1te p\u0159\u00edle\u017eitost nebo souhlas, tj. kdy\u017e si objedn\u00e1te produkty nebo slu\u017eby, p\u0159ihl\u00e1s\u00edte se k odb\u011bru newsletteru, z\u00fa\u010dastn\u00edte se sout\u011b\u017ee atd., nebo pokud existuje z\u00e1konn\u00fd z\u00e1klad pro shroma\u017e\u010fov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f, nebo pokud m\u00e1 poskytovatel opr\u00e1vn\u011bn\u00fd z\u00e1jem na zpracov\u00e1n\u00ed t\u011bchto \u00fadaj\u016f.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Poskytovatel shroma\u017e\u010fuje a zpracov\u00e1v\u00e1 va\u0161e osobn\u00ed \u00fadaje na n\u00e1sleduj\u00edc\u00edch pr\u00e1vn\u00edch z\u00e1kladech:<\/span><\/p>\n<ul>\n<li><span data-sheets-root=\"1\">opr\u00e1vn\u011bn\u00fd z\u00e1jem,<\/span><\/li>\n<li><span data-sheets-root=\"1\">souhlas jednotlivce,<\/span><\/li>\n<li><span data-sheets-root=\"1\">z\u00e1kon a smluvn\u00ed vztahy.<\/span><\/li>\n<\/ul>\n<p><strong>Zpracov\u00e1n\u00ed na z\u00e1klad\u011b z\u00e1kona a smluvn\u00edch vztah\u016f<\/strong><\/p>\n<p><span data-sheets-root=\"1\">V p\u0159\u00edpad\u011b, \u017ee poskytnut\u00ed osobn\u00edch \u00fadaj\u016f je smluvn\u00ed povinnost\u00ed, povinnost\u00ed nezbytnou pro uzav\u0159en\u00ed a pln\u011bn\u00ed smlouvy s poskytovatelem nebo z\u00e1konnou povinnost\u00ed, mus\u00edte osobn\u00ed \u00fadaje poskytnout; pokud osobn\u00ed \u00fadaje neposkytnete, nem\u016f\u017eete s poskytovatelem uzav\u0159\u00edt smlouvu, ani v\u00e1m poskytovatel nem\u016f\u017ee poskytnout slu\u017eby nebo produkty podle smlouvy, proto\u017ee nem\u00e1 pot\u0159ebn\u00e9 \u00fadaje pro pln\u011bn\u00ed smlouvy.<\/span><\/p>\n<h2><span data-sheets-root=\"1\">2. \u00da\u010del zpracov\u00e1n\u00ed<\/span><\/h2>\n<p><strong>Pln\u011bn\u00ed smlouvy s poskytovatelem<\/strong><\/p>\n<p><span data-sheets-root=\"1\">Potvrzujete a souhlas\u00edte, \u017ee poskytovatel m\u016f\u017ee sv\u011b\u0159it pln\u011bn\u00ed va\u0161ich objedn\u00e1vek (dod\u00e1n\u00ed produkt\u016f a poskytov\u00e1n\u00ed slu\u017eeb), komunikaci s v\u00e1mi, ov\u011b\u0159en\u00ed va\u0161ich plateb a pln\u011bn\u00ed dal\u0161\u00edch povinnost\u00ed poskytovatele a\/nebo va\u0161ich povinnost\u00ed (opr\u00e1vn\u011bn\u00fd z\u00e1jem poskytovatele na zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f, bod f) \u010dl\u00e1nku 6 odst. 1 GDPR).<\/span><\/p>\n<p><span data-sheets-root=\"1\">P\u0159\u00edm\u00e9 informov\u00e1n\u00ed z\u00e1kazn\u00edk\u016f o speci\u00e1ln\u00edch nab\u00eddk\u00e1ch, slev\u00e1ch a dal\u0161\u00edm obsahu prost\u0159ednictv\u00edm e-mailu nebo SMS.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Ve spole\u010dnosti ROVELTO d.o.o. informujeme na\u0161e z\u00e1kazn\u00edky o na\u0161ich produktech, slu\u017eb\u00e1ch a obsahu na z\u00e1klad\u011b z\u00e1kona ZEKom-1 (Z\u00e1kon o elektronick\u00fdch komunikac\u00edch Republiky Slovinsko, zaveden\u00fd na z\u00e1klad\u011b sm\u011brnice 2002\/58\/ES Evropsk\u00e9ho parlamentu a Rady ze dne 12. \u010dervence 2002). Z\u00e1kazn\u00edk m\u016f\u017ee kdykoli po\u017e\u00e1dat o ukon\u010den\u00ed takov\u00e9 komunikace a zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f. Z\u00e1kazn\u00edk m\u016f\u017ee tuto komunikaci kdykoli ukon\u010dit prost\u0159ednictv\u00edm odkazu pro odhl\u00e1\u0161en\u00ed v p\u0159ijat\u00fdch zpr\u00e1v\u00e1ch nebo p\u00edsemnou \u017e\u00e1dost\u00ed na e-mailovou adresu: info@pikaluna.com.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Zpracov\u00e1n\u00ed na z\u00e1klad\u011b opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu<\/span><\/p>\n<p><span data-sheets-root=\"1\">Poskytovatel m\u016f\u017ee tak\u00e9 zpracov\u00e1vat \u00fadaje na z\u00e1klad\u011b opr\u00e1vn\u011bn\u00fdch z\u00e1jm\u016f, kter\u00e9 sleduje, pokud tyto z\u00e1jmy nep\u0159eva\u017euj\u00ed nad z\u00e1jmy nebo z\u00e1kladn\u00edmi pr\u00e1vy a svobodami subjektu \u00fadaj\u016f, kter\u00e9 vy\u017eaduj\u00ed ochranu osobn\u00edch \u00fadaj\u016f. Pokud se uplat\u0148uje opr\u00e1vn\u011bn\u00fd z\u00e1jem, poskytovatel v\u017edy provede posouzen\u00ed v souladu s Obecn\u00fdm na\u0159\u00edzen\u00edm o ochran\u011b osobn\u00edch \u00fadaj\u016f.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Podrobn\u011bj\u0161\u00ed vysv\u011btlen\u00ed<\/span><\/p>\n<p><span data-sheets-root=\"1\">Obecn\u00e9 statistick\u00e9 zpracov\u00e1n\u00ed \u00fadaj\u016f o z\u00e1kazn\u00edc\u00edch a jejich objedn\u00e1vk\u00e1ch a potenci\u00e1ln\u00edch z\u00e1kazn\u00edc\u00edch (kontaktech) pro \u00fa\u010dely intern\u00edch anal\u00fdz prodeje, opakovan\u00fdch n\u00e1kup\u016f, souhrnn\u00e9ho chov\u00e1n\u00ed z\u00e1kazn\u00edk\u016f, optimalizace reklamy a optimalizace podnik\u00e1n\u00ed.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Ve spole\u010dnosti ROVELTO d.o.o. prov\u00e1d\u00edme obecn\u00e9 statistick\u00e9 zpracov\u00e1n\u00ed \u00fadaj\u016f o z\u00e1kazn\u00edc\u00edch a jejich objedn\u00e1vk\u00e1ch a potenci\u00e1ln\u00edch z\u00e1kazn\u00edc\u00edch (kontaktech), na z\u00e1klad\u011b \u010deho\u017e analyzujeme prodeje, opakovan\u00e9 n\u00e1kupy a souhrnn\u00e9 chov\u00e1n\u00ed z\u00e1kazn\u00edk\u016f. Optimalizujeme na\u0161e obchodn\u00ed v\u00fdsledky a reklamu, nap\u0159\u00edklad:<\/span><\/p>\n<ul>\n<li><span data-sheets-root=\"1\">sledujeme reakce na e-maily, SMS, telefonn\u00ed hovory a r\u016fzn\u00e9 reklamn\u00ed zpr\u00e1vy (webov\u00e9 reklamy) a optimalizujeme na\u0161i reklamu (rozhodujeme, co, kde, komu a jak inzerovat).<\/span><\/li>\n<li><span data-sheets-root=\"1\">Analyzujeme obecn\u00e9 prodejn\u00ed statistiky, jako je pr\u016fm\u011brn\u00e1 hodnota ko\u0161\u00edku, po\u010det produkt\u016f na objedn\u00e1vku atd., sledujeme, kolik z\u00e1kazn\u00edk\u016f opakuje n\u00e1kupy, jak rychle a v jak\u00e9 hodnot\u011b, sledujeme prodeje nap\u0159\u00ed\u010d na\u0161imi prodejn\u00edmi kan\u00e1ly (internet).<\/span><\/li>\n<\/ul>\n<p><span data-sheets-root=\"1\">Tento typ statistick\u00e9ho sledov\u00e1n\u00ed n\u00e1m umo\u017e\u0148uje:<\/span><\/p>\n<p><span data-sheets-root=\"1\">Optimalizovat na\u0161e podnik\u00e1n\u00ed a reklamu obecn\u011b a na tomto z\u00e1klad\u011b nab\u00edzet z\u00e1kazn\u00edk\u016fm cenov\u011b dostupn\u00e9 produkty a slu\u017eby.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Kdy\u017e n\u00e1m zavol\u00e1te (nebo my vol\u00e1me v\u00e1m) nebo n\u00e1s nav\u0161t\u00edv\u00edte, na\u0161i prodejn\u00ed a podp\u016frn\u00ed konzultanti maj\u00ed p\u0159\u00edstup k va\u0161im zaznamenan\u00fdm osobn\u00edm \u00fadaj\u016fm a historii n\u00e1kup\u016f, co\u017e jim umo\u017e\u0148uje poskytovat v\u00e1m lep\u0161\u00ed slu\u017eby a personalizovan\u011bj\u0161\u00ed nab\u00eddky.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Zpracov\u00e1v\u00e1me \u00fadaje o d\u00e1lkov\u00fdch objedn\u00e1vk\u00e1ch, kter\u00e9 byly a nebyly uskute\u010dn\u011bny, na z\u00e1klad\u011b na\u0161eho opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu zjistit, zda a kte\u0159\u00ed d\u00e1lkov\u00ed z\u00e1kazn\u00edci objedn\u00e1vaj\u00ed produkty s platbou p\u0159i p\u0159evzet\u00ed a pot\u00e9 tyto produkty nevyzvednou, \u010d\u00edm\u017e n\u00e1m zp\u016fsobuj\u00ed obchodn\u00ed \u0161kodu, kter\u00e9 se sna\u017e\u00edme p\u0159edej\u00edt.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Jakmile takov\u00e9 z\u00e1kazn\u00edky identifikujeme, zamez\u00edme jim objedn\u00e1vat produkty v online obchod\u011b s platbou na dob\u00edrku, ale st\u00e1le mohou objedn\u00e1vat produkty s jin\u00fdmi zp\u016fsoby platby. Automatizovan\u00e1 e-mailov\u00e1 komunikace s u\u017eivatelem na z\u00e1klad\u011b jeho zah\u00e1jen\u00ed procesu online n\u00e1kupu.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Potenci\u00e1ln\u00ed z\u00e1kazn\u00edci, kte\u0159\u00ed p\u0159idali vybran\u00e9 produkty do n\u00e1kupn\u00edho ko\u0161\u00edku, ale nedokon\u010dili n\u00e1kup, pravideln\u011b dost\u00e1vaj\u00ed e-mailov\u00e9 zpr\u00e1vy t\u00fdkaj\u00edc\u00ed se jejich nedokon\u010den\u00e9ho n\u00e1kupu, s c\u00edlem pokusit se dokon\u010dit n\u00e1kup nebo poskytnout pomoc a informace v tomto ohledu.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pokud si to nep\u0159ejete, m\u016f\u017eete toto zpracov\u00e1n\u00ed kdykoli ukon\u010dit nebo po\u017e\u00e1dat o odhl\u00e1\u0161en\u00ed p\u00edsemn\u011b na e-mail info@pikaluna.com.<br \/>\nZ\u00e1kladn\u00ed c\u00edlen\u00e1 komunikace (prost\u0159ednictv\u00edm e-mailu, SMS, telefonn\u00edch hovor\u016f, po\u0161ty, notifikac\u00ed v prohl\u00ed\u017ee\u010di, informac\u00ed na webu, soci\u00e1ln\u00edch s\u00edt\u00ed) s personalizovan\u00fdmi slevami, nab\u00eddkami a obsahem.<\/span><\/p>\n<p><span data-sheets-root=\"1\">V r\u00e1mci z\u00e1kladn\u00ed personalizovan\u00e9 komunikace (prost\u0159ednictv\u00edm e-mailu, SMS, telefonn\u00edch hovor\u016f, po\u0161ty, notifikac\u00ed v prohl\u00ed\u017ee\u010di, informac\u00ed na webu, soci\u00e1ln\u00edch s\u00edt\u00ed) se sna\u017e\u00edme p\u0159edstavit v\u00e1m relevantn\u00ed nab\u00eddky, slevy a dal\u0161\u00ed obsah, kter\u00fd by v\u00e1s mohl zaj\u00edmat na z\u00e1klad\u011b va\u0161ich p\u0159edchoz\u00edch interakc\u00ed s n\u00e1mi.<\/span><\/p>\n<p><span data-sheets-root=\"1\">K tomu vyu\u017e\u00edv\u00e1me n\u00e1sleduj\u00edc\u00ed informace o v\u00e1s:<\/span><\/p>\n<ul>\n<li><span data-sheets-root=\"1\">demografick\u00e9 informace (pohlav\u00ed, v\u011bk, adresa),<\/span><\/li>\n<li><span data-sheets-root=\"1\">historii va\u0161ich n\u00e1kup\u016f (zakoupen\u00e9 produkty, \u010das n\u00e1kupu, po\u010det n\u00e1kup\u016f),<\/span><\/li>\n<li><span data-sheets-root=\"1\">va\u0161e reakce (otev\u0159en\u00ed zpr\u00e1vy, kliknut\u00ed na odkaz, uskute\u010dn\u011bn\u00ed n\u00e1kupu) na r\u016fzn\u00e9 zpr\u00e1vy, kter\u00e9 v\u00e1m pos\u00edl\u00e1me.<\/span><\/li>\n<\/ul>\n<p><span data-sheets-root=\"1\">Nepou\u017e\u00edv\u00e1me \u017e\u00e1dn\u00fd druh poloautomatick\u00e9ho nebo automatick\u00e9ho profilov\u00e1n\u00ed, pouze vyb\u00edr\u00e1me vhodn\u00e9 skupiny p\u0159\u00edjemc\u016f pro jednotliv\u00e9 zpr\u00e1vy. Jednodu\u0161e sledujeme chov\u00e1n\u00ed na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch (prohl\u00ed\u017een\u00ed jednotliv\u00fdch produkt\u016f nebo obsahu, co\u017e m\u016f\u017ee spustit odesl\u00e1n\u00ed personalizovan\u00fdch zpr\u00e1v), ani\u017e bychom tato data pou\u017e\u00edvali k vytv\u00e1\u0159en\u00ed u\u017eivatelsk\u00fdch profil\u016f. Tato data pak slou\u017e\u00ed k ur\u010den\u00ed, jak\u00e9 zpr\u00e1vy od n\u00e1s obdr\u017e\u00edte: jak\u00e9 nab\u00eddky dostanete, jak \u010dasto v\u00e1m budeme zpr\u00e1vy pos\u00edlat a p\u0159es jak\u00e9 komunika\u010dn\u00ed kan\u00e1ly, kter\u00e9 produkty a obsah v\u00e1m p\u0159edstav\u00edme, aby v\u00e1s maxim\u00e1ln\u011b zaujaly. Z\u00e1kazn\u00edk m\u016f\u017ee tuto komunikaci kdykoli ukon\u010dit prost\u0159ednictv\u00edm odkazu pro odhl\u00e1\u0161en\u00ed v p\u0159ijat\u00fdch zpr\u00e1v\u00e1ch nebo p\u00edsemnou \u017e\u00e1dost\u00ed na info@pikaluna.com.<\/span><\/p>\n<p><strong>Pou\u017e\u00edv\u00e1n\u00ed reklamn\u00edho n\u00e1stroje Facebook Custom Audiences (vlastn\u00ed publikum Facebooku)<\/strong><\/p>\n<p><span data-sheets-root=\"1\">Pro online reklamu vyu\u017e\u00edv\u00e1me tak\u00e9 n\u00e1stroj Facebook Custom Audiences (vlastn\u00ed publikum Facebooku) na z\u00e1klad\u011b na\u0161eho opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu, a to bu\u010f v r\u00e1mci z\u00e1kladn\u00ed personalizovan\u00e9 komunikace na z\u00e1klad\u011b opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu, nebo v r\u00e1mci z\u00edsk\u00e1n\u00ed souhlasu s komunikac\u00ed personalizovan\u00fdch nab\u00eddek a obsahu na z\u00e1klad\u011b u\u017eivatelsk\u00e9ho profilu.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Tato slu\u017eba funguje takto:<\/span><\/p>\n<p><span data-sheets-root=\"1\">Facebook porovn\u00e1v\u00e1 va\u0161i e-mailovou adresu se svou u\u017eivatelskou z\u00e1kladnou a zji\u0161\u0165uje, zda jste u\u017eivatelem Facebooku. Pokud nejste u\u017eivatelem Facebooku, s va\u0161\u00ed e-mailovou adresou se nic ned\u011bje a Facebook s n\u00ed neprov\u00e1d\u00ed \u017e\u00e1dn\u00e9 aktivity, ale pokud jste u\u017eivatelem Facebooku, Facebook v\u00e1s p\u0159id\u00e1 na nov\u011b vytvo\u0159en\u00fd seznam personalizovan\u00e9ho publika, kter\u00fd n\u00e1m umo\u017en\u00ed zobrazovat t\u00e9to skupin\u011b u\u017eivatel\u016f personalizovan\u00e9 reklamy na Facebooku, na z\u00e1klad\u011b \u010deho\u017e v\u00e1m m\u016f\u017eeme ukazovat c\u00edlen\u011bj\u0161\u00ed a personalizovan\u00e9 reklamy a zejm\u00e9na dodate\u010dn\u00e9 slevy na Facebooku. Toto m\u016f\u017eete kdykoli ukon\u010dit zasl\u00e1n\u00edm p\u00edsemn\u00e9 \u017e\u00e1dosti na info@pikaluna.com. Va\u0161i e-mailovou adresu, kterou jsme od v\u00e1s z\u00edskali b\u011bhem n\u00e1kupu nebo p\u0159i dobrovoln\u00e9m poskytnut\u00ed \u00fadaj\u016f, nahr\u00e1v\u00e1me na Facebook.<\/span><\/p>\n<p><strong>Zpracov\u00e1n\u00ed na z\u00e1klad\u011b va\u0161eho souhlasu<\/strong><\/p>\n<p><span data-sheets-root=\"1\">Poskytovatel tak\u00e9 shroma\u017e\u010fuje a zpracov\u00e1v\u00e1 (pou\u017e\u00edv\u00e1) va\u0161e osobn\u00ed \u00fadaje pro n\u00e1sleduj\u00edc\u00ed \u00fa\u010dely, pokud jste k tomu dali sv\u016fj souhlas: zaji\u0161t\u011bn\u00ed p\u0159\u00edstupu a pou\u017e\u00edv\u00e1n\u00ed va\u0161eho online \u00fa\u010dtu u poskytovatele a online obchodu poskytovatele a z technick\u00fdch d\u016fvod\u016f spr\u00e1vy na webu poskytovatele, zaji\u0161t\u011bn\u00ed p\u0159\u00edstupu ke konkr\u00e9tn\u00edm informac\u00edm, kter\u00e9 m\u00e1te k dispozici na webu poskytovatele a ve va\u0161em online \u00fa\u010dtu\/profilu poskytovan\u00e9m poskytovatelem, p\u0159\u00edprava a zas\u00edl\u00e1n\u00ed personalizovan\u00fdch newsletter\u016f, pokud jste se p\u0159ihl\u00e1sili, zas\u00edl\u00e1n\u00ed komer\u010dn\u00edch nab\u00eddek a dal\u0161\u00edho obsahu prost\u0159ednictv\u00edm e-mailu, SMS, b\u011b\u017en\u00e9 po\u0161ty nebo telefonn\u00edch hovor\u016f a soci\u00e1ln\u00edch s\u00edt\u00ed (Facebook, Instagram), pokud pro to neexistuje jin\u00fd z\u00e1klad a vy jste s t\u00edm souhlasili, jak\u00fdkoli jin\u00fd \u00fa\u010del, ke kter\u00e9mu jste dali specifick\u00fd souhlas p\u0159i interakci s poskytovatelem.&#8220;<\/span><\/p>\n<h2><span data-sheets-root=\"1\">3. Smluvn\u00ed zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f<\/span><\/h2>\n<p><span data-sheets-root=\"1\">Potvrzujete a souhlas\u00edte, \u017ee poskytovatel m\u016f\u017ee sv\u011b\u0159it ur\u010dit\u00e9 \u00fakoly t\u00fdkaj\u00edc\u00ed se va\u0161ich \u00fadaj\u016f jin\u00fdm osob\u00e1m (smluvn\u00edm zpracovatel\u016fm). Smluvn\u00ed zpracovatel\u00e9 mohou zpracov\u00e1vat sv\u011b\u0159en\u00e9 \u00fadaje v\u00fdhradn\u011b jm\u00e9nem poskytovatele, v r\u00e1mci jeho opr\u00e1vn\u011bn\u00ed (v p\u00edsemn\u00e9 smlouv\u011b nebo jin\u00e9m pr\u00e1vn\u00edm aktu) a v souladu s \u00fa\u010dely definovan\u00fdmi v t\u011bchto Z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Mezi smluvn\u00ed zpracovatele, s nimi\u017e poskytovatel spolupracuje, pat\u0159\u00ed:<\/span><\/p>\n<ul>\n<li><span data-sheets-root=\"1\">poskytovatele \u00fadr\u017eby IT syst\u00e9m\u016f,<\/span><\/li>\n<li><span data-sheets-root=\"1\">poskytovatele e-mailov\u00fdch slu\u017eeb,<\/span><\/li>\n<li><span data-sheets-root=\"1\">poskytovatele platebn\u00edch syst\u00e9m\u016f,<\/span><\/li>\n<li><span data-sheets-root=\"1\">poskytovatele syst\u00e9m\u016f pro spr\u00e1vu vztah\u016f se z\u00e1kazn\u00edky,<\/span><\/li>\n<li><span data-sheets-root=\"1\">poskytovatele \u0159e\u0161en\u00ed pro online reklamu,<\/span><\/li>\n<li><span data-sheets-root=\"1\">poskytovatele \u00fa\u010detn\u00edch slu\u017eeb,<\/span><\/li>\n<li><span data-sheets-root=\"1\">advok\u00e1tn\u00ed kancel\u00e1\u0159e a dal\u0161\u00ed poskytovatele pr\u00e1vn\u00edho poradenstv\u00ed,<\/span><\/li>\n<li><span data-sheets-root=\"1\">poskytovatele zpracov\u00e1n\u00ed a anal\u00fdzy dat.<\/span><\/li>\n<\/ul>\n<p><span data-sheets-root=\"1\">Poskytovatel nep\u0159ed\u00e1 va\u0161e osobn\u00ed \u00fadaje neopr\u00e1vn\u011bn\u00fdm t\u0159et\u00edm stran\u00e1m. Smluvn\u00ed zpracovatel\u00e9 mohou osobn\u00ed \u00fadaje zpracov\u00e1vat pouze v r\u00e1mci pokyn\u016f spr\u00e1vce a nesm\u011bj\u00ed osobn\u00ed \u00fadaje pou\u017e\u00edvat k prosazov\u00e1n\u00ed vlastn\u00edch z\u00e1jm\u016f. Spr\u00e1vce ani u\u017eivatel\u00e9 nep\u0159ed\u00e1vaj\u00ed osobn\u00ed \u00fadaje do t\u0159et\u00edch zem\u00ed.<\/span><\/p>\n<h2><span data-sheets-root=\"1\">4. Uchov\u00e1v\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f<\/span><\/h2>\n<p><span data-sheets-root=\"1\">Poskytovatel bude uchov\u00e1vat va\u0161e osobn\u00ed \u00fadaje pouze po dobu nezbytnou pro spln\u011bn\u00ed \u00fa\u010delu, pro kter\u00fd byly osobn\u00ed \u00fadaje shrom\u00e1\u017ed\u011bny a d\u00e1le zpracov\u00e1v\u00e1ny. Ty osobn\u00ed \u00fadaje, kter\u00e9 poskytovatel zpracov\u00e1v\u00e1 na z\u00e1klad\u011b z\u00e1kona, uchov\u00e1v\u00e1 po dobu stanovenou z\u00e1konem. Osobn\u00ed \u00fadaje, kter\u00e9 poskytovatel zpracov\u00e1v\u00e1 pro pln\u011bn\u00ed smluvn\u00edho vztahu s jednotlivcem, uchov\u00e1v\u00e1 po dobu nezbytnou pro pln\u011bn\u00ed smlouvy a po dobu 5 let po ukon\u010den\u00ed smlouvy, s v\u00fdjimkou p\u0159\u00edpad\u016f, kdy mezi v\u00e1mi a poskytovatelem vznikne spor ohledn\u011b smlouvy; v takov\u00e9m p\u0159\u00edpad\u011b poskytovatel uchov\u00e1v\u00e1 \u00fadaje po dobu 5 let od nabyt\u00ed pr\u00e1vn\u00ed moci soudn\u00edho \u010di rozhod\u010d\u00edho rozsudku nebo sm\u00edrn\u00e9ho urovn\u00e1n\u00ed, nebo pokud k soudn\u00edmu sporu nedojde, po dobu 5 let od data, kdy byl spor sm\u00edrn\u011b urovn\u00e1n. Osobn\u00ed \u00fadaje, kter\u00e9 poskytovatel zpracov\u00e1v\u00e1 na z\u00e1klad\u011b osobn\u00edho souhlasu jednotlivce nebo opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu, uchov\u00e1v\u00e1 trvale, dokud jednotlivec neodvol\u00e1 sv\u016fj souhlas nebo nepo\u017e\u00e1d\u00e1 o ukon\u010den\u00ed zpracov\u00e1n\u00ed. Poskytovatel takov\u00e9 \u00fadaje p\u0159ed odvol\u00e1n\u00edm sma\u017ee pouze tehdy, pokud byl \u00fa\u010del zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f ji\u017e spln\u011bn nebo pokud to vy\u017eaduje z\u00e1kon. Po uplynut\u00ed doby uchov\u00e1v\u00e1n\u00ed spr\u00e1vce osobn\u00ed \u00fadaje efektivn\u011b a trvale vyma\u017ee, aby ji\u017e nemohly b\u00fdt spojeny s konkr\u00e9tn\u00edm jednotlivcem.<\/span><\/p>\n<h2><span data-sheets-root=\"1\">5. Svoboda volby<\/span><\/h2>\n<p><span data-sheets-root=\"1\">Sami rozhodujete o informac\u00edch, kter\u00e9 o sob\u011b poskytnete. Pokud se rozhodnete neposkytnout sv\u00e9 \u00fadaje poskytovateli, nebudete m\u00edt p\u0159\u00edstup k n\u011bkter\u00fdm \u010d\u00e1stem nebo funkc\u00edm webov\u00fdch str\u00e1nek. Jednotlivci, kte\u0159\u00ed se cht\u011bj\u00ed odhl\u00e1sit z na\u0161eho newsletteru, n\u00e1m mohou napsat na e-mail info@pikaluna.com. Pokud se zm\u011bn\u00ed va\u0161e osobn\u00ed \u00fadaje (PS\u010c, e-mailov\u00e1 adresa, fyzick\u00e1 adresa, telefonn\u00ed \u010d\u00edslo), informujte n\u00e1s o zm\u011bn\u00e1ch e-mailem na info@pikaluna.com.<\/span><\/p>\n<h2><span data-sheets-root=\"1\">6. Cookies<\/span><\/h2>\n<p><span data-sheets-root=\"1\">Na webov\u00fdch str\u00e1nk\u00e1ch pikaluna.com\/cz pou\u017e\u00edv\u00e1me cookies k vylep\u0161en\u00ed u\u017eivatelsk\u00e9ho z\u00e1\u017eitku, zaji\u0161t\u011bn\u00ed bezpe\u010dnosti a plynul\u00e9ho fungov\u00e1n\u00ed webu. Va\u0161e \u00fadaje jsou bezpe\u010dn\u011b ulo\u017eeny v souladu s platnou slovinskou legislativou a Obecn\u00fdm na\u0159\u00edzen\u00edm o ochran\u011b osobn\u00edch \u00fadaj\u016f (GDPR).<\/span><\/p>\n<p><strong>Co jsou cookies?<\/strong><\/p>\n<p><span data-sheets-root=\"1\">Cookies jsou mal\u00e9 datov\u00e9 soubory, kter\u00e9 se do\u010dasn\u011b ukl\u00e1daj\u00ed na v\u00e1\u0161 pevn\u00fd disk a umo\u017e\u0148uj\u00ed poskytovateli rozpoznat va\u0161e za\u0159\u00edzen\u00ed p\u0159i dal\u0161\u00ed n\u00e1v\u0161t\u011bv\u011b webu. Poskytovatel pou\u017e\u00edv\u00e1 cookies pouze ke shroma\u017e\u010fov\u00e1n\u00ed informac\u00ed t\u00fdkaj\u00edc\u00edch se vyu\u017e\u00edv\u00e1n\u00ed webov\u00fdch str\u00e1nek a k optimalizaci sv\u00fdch internetov\u00fdch reklamn\u00edch aktivit. Reklamn\u00ed cookies sleduj\u00ed, jak jednotlivec pou\u017e\u00edv\u00e1 webov\u00e9 str\u00e1nky poskytovatele, pokud jednotlivec nevyslov\u00ed souhlas s pou\u017e\u00edv\u00e1n\u00edm cookies na webu.<\/span><\/p>\n<p><strong>Pro\u010d je pot\u0159ebujeme?<\/strong><\/p>\n<p><span data-sheets-root=\"1\">Cookies jsou kl\u00ed\u010dov\u00e9 pro poskytov\u00e1n\u00ed efektivn\u00edch a u\u017eivatelsky p\u0159\u00edv\u011btiv\u00fdch online slu\u017eeb. Umo\u017e\u0148uj\u00ed z\u00e1kladn\u00ed funkce elektronick\u00e9ho obchodu, jako je p\u0159id\u00e1v\u00e1n\u00ed produkt\u016f do ko\u0161\u00edku, prov\u00e1d\u011bn\u00ed plateb a zad\u00e1v\u00e1n\u00ed doru\u010dovac\u00edch adres. Pom\u00e1haj\u00ed webu rychleji a efektivn\u011bji komunikovat s u\u017eivatelem t\u00edm, \u017ee si pamatuj\u00ed jeho preference a zku\u0161enosti, co\u017e v\u00fdrazn\u011b \u0161et\u0159\u00ed \u010das. Cookies tak\u00e9 p\u0159isp\u00edvaj\u00ed k personalizaci obsahu a reklamy a umo\u017e\u0148uj\u00ed anal\u00fdzu n\u00e1v\u0161t\u011bvnosti a v\u00fdkonu webu, co\u017e pom\u00e1h\u00e1 provozovatel\u016fm webu optimalizovat jeho design a reklamn\u00ed strategie.<\/span><\/p>\n<h3><span data-sheets-root=\"1\">6.1 Typy cookies:<\/span><\/h3>\n<p><span data-sheets-root=\"1\">Nezbytn\u00e9 cookies jsou nezbytn\u00e9 pro plynul\u00e9 fungov\u00e1n\u00ed webov\u00fdch str\u00e1nek (nap\u0159. pro p\u0159ehr\u00e1v\u00e1n\u00ed video a audio obsahu) a pro anonymn\u00ed anal\u00fdzu vyu\u017eit\u00ed webu. Nastavuj\u00ed se, kdy\u017e na webu provedete jakoukoli akci, co\u017e se stane t\u0159eba kliknut\u00edm na jednoduch\u00e9 odkazy. Podle GDPR pro tyto cookies nepot\u0159ebujeme v\u00e1\u0161 souhlas. Pokud jste ve sv\u00e9m prohl\u00ed\u017ee\u010di \u00fapln\u011b deaktivovali v\u0161echny cookies, nemus\u00edte b\u00fdt schopni zobrazit ve\u0161ker\u00fd obsah na\u0161ich webov\u00fdch str\u00e1nek. V\u0161echny nezbytn\u00e9 cookies jsou nastaveny tak, aby se IP adresy u\u017eivatel\u016f automaticky p\u0159evedly na anonymn\u00ed identifika\u010dn\u00ed k\u00f3d, z n\u011bho\u017e v\u00e1s nem\u016f\u017eeme identifikovat.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Funk\u010dn\u00ed cookies jsou cookies, kter\u00e9 pot\u0159ebujeme k anal\u00fdze va\u0161\u00ed n\u00e1v\u0161t\u011bvy a ke zlep\u0161en\u00ed va\u0161eho z\u00e1\u017eitku z pou\u017e\u00edv\u00e1n\u00ed webu. Pro anal\u00fdzu vyu\u017e\u00edv\u00e1me prost\u0159ednictv\u00edm anonymizovan\u00e9ho Google Analytics, kter\u00fd \u010d\u00e1st va\u0161\u00ed IP adresy zneviditeln\u00ed, tak\u017ee v\u00e1s na z\u00e1klad\u011b t\u011bchto informac\u00ed nem\u016f\u017eeme identifikovat.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Reklamn\u00ed neboli c\u00edlen\u00e9 cookies jsou cookies, kter\u00e9 n\u00e1m nebo jin\u00fdm subjekt\u016fm vyu\u017e\u00edvaj\u00edc\u00edm tyto informace umo\u017e\u0148uj\u00ed zobrazovat v\u00e1m p\u0159izp\u016fsoben\u00e9 nab\u00eddky. Pro tyto cookies pot\u0159ebujeme v\u00e1\u0161 souhlas a upozor\u0148ujeme v\u00e1s, \u017ee mus\u00edte upravit nastaven\u00ed cookies i na jin\u00fdch str\u00e1nk\u00e1ch (nap\u0159. na Facebooku) ve va\u0161em profilu nebo nastaven\u00ed \u00fa\u010dtu u dan\u00e9ho poskytovatele.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Seznam cookies shroma\u017e\u010fovan\u00fdch na\u0161\u00edm online obchodem<\/span><\/p>\n<p><span data-sheets-root=\"1\">Spr\u00e1va cookies ve va\u0161em webov\u00e9m prohl\u00ed\u017ee\u010di<\/span><\/p>\n<p><span data-sheets-root=\"1\">M\u016f\u017eete spravovat a upravovat nastaven\u00ed cookies prost\u0159ednictv\u00edm nastaven\u00ed va\u0161eho webov\u00e9ho prohl\u00ed\u017ee\u010de. V\u011bt\u0161ina prohl\u00ed\u017ee\u010d\u016f umo\u017e\u0148uje zobrazit, upravit nebo smazat ulo\u017een\u00e9 cookies. Podrobn\u00e9 informace o tom, jak spravovat cookies ve v\u00e1mi zvolen\u00e9m prohl\u00ed\u017ee\u010di, najdete na ofici\u00e1ln\u00edch str\u00e1nk\u00e1ch prohl\u00ed\u017ee\u010de nebo v jeho n\u00e1pov\u011bd\u011b.<br \/>\nPokud jste d\u0159\u00edve souhlasili s pou\u017e\u00edv\u00e1n\u00edm cookies, ale pozd\u011bji jste v prohl\u00ed\u017ee\u010di deaktivovali jejich p\u0159ij\u00edm\u00e1n\u00ed, p\u0159i dal\u0161\u00ed n\u00e1v\u0161t\u011bv\u011b na\u0161ich webov\u00fdch str\u00e1nek bude syst\u00e9m pova\u017eovat tuto n\u00e1v\u0161t\u011bvu za prvn\u00ed. To zp\u016fsob\u00ed, \u017ee se znovu zobraz\u00ed ozn\u00e1men\u00ed o cookies, kde si budete moci znovu vybrat sv\u00e9 preference.<\/span><\/p>\n<table>\n<thead>\n<tr>\n<th>Cookie Name<\/th>\n<th>Category<\/th>\n<th>Duration<\/th>\n<th>Purpose<\/th>\n<th>Provider<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td colspan=\"5\"><strong>Essential Cookies<\/strong><\/td>\n<\/tr>\n<tr>\n<td>wordpress_[hash]<\/td>\n<td>Strictly Necessary<\/td>\n<td>Session<\/td>\n<td>Authentication for admin access<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>wordpress_logged_in_[hash]<\/td>\n<td>Strictly Necessary<\/td>\n<td>15 days \/ Session<\/td>\n<td>Logged-in status and permissions<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>wordpress_test_cookie<\/td>\n<td>Strictly Necessary<\/td>\n<td>Session<\/td>\n<td>Tests browser cookie support<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>wp_lang<\/td>\n<td>Strictly Necessary<\/td>\n<td>Session<\/td>\n<td>Language preference<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>woocommerce_cart_hash<\/td>\n<td>Strictly Necessary<\/td>\n<td>Session<\/td>\n<td>Shopping cart changes<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>woocommerce_items_in_cart<\/td>\n<td>Strictly Necessary<\/td>\n<td>Session<\/td>\n<td>Shopping cart items<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>wp_woocommerce_session_[hash]<\/td>\n<td>Strictly Necessary<\/td>\n<td>2 days<\/td>\n<td>Customer cart data<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td colspan=\"5\"><strong>Functional Cookies<\/strong><\/td>\n<\/tr>\n<tr>\n<td>comment_author_[hash]<\/td>\n<td>Functional<\/td>\n<td>~1 year<\/td>\n<td>Commenter&#8217;s name<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>comment_author_email_[hash]<\/td>\n<td>Functional<\/td>\n<td>~1 year<\/td>\n<td>Commenter&#8217;s email<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>comment_author_url_[hash]<\/td>\n<td>Functional<\/td>\n<td>~1 year<\/td>\n<td>Commenter&#8217;s website<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>woocommerce_recently_viewed<\/td>\n<td>Functional<\/td>\n<td>Session<\/td>\n<td>Recently viewed products<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>store_notice[id]<\/td>\n<td>Functional<\/td>\n<td>Session<\/td>\n<td>Dismissed store notices<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td colspan=\"5\"><strong>Analytics Cookies<\/strong><\/td>\n<\/tr>\n<tr>\n<td>pys_first_visit<\/td>\n<td>Analytics<\/td>\n<td>1 year<\/td>\n<td>First visit tracking<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>pys_landing_page<\/td>\n<td>Analytics<\/td>\n<td>1 year<\/td>\n<td>Landing page URL<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>last_pys_landing_page<\/td>\n<td>Analytics<\/td>\n<td>1 year<\/td>\n<td>Last landing page<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>pys_session_limit<\/td>\n<td>Analytics<\/td>\n<td>1 hour<\/td>\n<td>Session duration<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>pys_start_session<\/td>\n<td>Analytics<\/td>\n<td>Session<\/td>\n<td>Session start marker<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>pysTrafficSource<\/td>\n<td>Analytics<\/td>\n<td>1 year<\/td>\n<td>Traffic source<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>last_pysTrafficSource<\/td>\n<td>Analytics<\/td>\n<td>1 year<\/td>\n<td>Last traffic source<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>sbjs_current<\/td>\n<td>Analytics<\/td>\n<td>Session<\/td>\n<td>Current visit source<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>sbjs_current_add<\/td>\n<td>Analytics<\/td>\n<td>Session<\/td>\n<td>Current visit data<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>sbjs_first<\/td>\n<td>Analytics<\/td>\n<td>Session<\/td>\n<td>First visit source<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>sbjs_first_add<\/td>\n<td>Analytics<\/td>\n<td>Session<\/td>\n<td>First visit data<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>sbjs_session<\/td>\n<td>Analytics<\/td>\n<td>30 minutes<\/td>\n<td>Session pages<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>sbjs_udata<\/td>\n<td>Analytics<\/td>\n<td>Session<\/td>\n<td>User agent data<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>sbjs_migrations<\/td>\n<td>Analytics<\/td>\n<td>Session<\/td>\n<td>Plugin migrations<\/td>\n<td>Pikaluna<\/td>\n<\/tr>\n<tr>\n<td>_ga<\/td>\n<td>Analytics<\/td>\n<td>2 years<\/td>\n<td>User identification<\/td>\n<td>Google Analytics<\/td>\n<\/tr>\n<tr>\n<td>ga[container-id]<\/td>\n<td>Analytics<\/td>\n<td>2 years<\/td>\n<td>Page views<\/td>\n<td>Google Analytics<\/td>\n<\/tr>\n<tr>\n<td>_gid<\/td>\n<td>Analytics<\/td>\n<td>24 hours<\/td>\n<td>User distinction<\/td>\n<td>Google Analytics<\/td>\n<\/tr>\n<tr>\n<td>_gat<\/td>\n<td>Analytics<\/td>\n<td>1 minute<\/td>\n<td>Request throttling<\/td>\n<td>Google Analytics<\/td>\n<\/tr>\n<tr>\n<td colspan=\"5\"><strong>Marketing Cookies<\/strong><\/td>\n<\/tr>\n<tr>\n<td>_fbp<\/td>\n<td>Marketing<\/td>\n<td>3 months<\/td>\n<td>Visitor behavior tracking<\/td>\n<td>Facebook<\/td>\n<\/tr>\n<tr>\n<td>fr<\/td>\n<td>Marketing<\/td>\n<td>3 months<\/td>\n<td>Ad delivery and measurement<\/td>\n<td>Facebook<\/td>\n<\/tr>\n<tr>\n<td>_gcl_au<\/td>\n<td>Marketing<\/td>\n<td>3 months<\/td>\n<td>Conversion tracking<\/td>\n<td>Google Ads<\/td>\n<\/tr>\n<tr>\n<td>_gcl_aw<\/td>\n<td>Marketing<\/td>\n<td>3 months<\/td>\n<td>Conversion tracking<\/td>\n<td>Google Ads<\/td>\n<\/tr>\n<tr>\n<td>IDE<\/td>\n<td>Marketing<\/td>\n<td>1 year<\/td>\n<td>Ad serving and retargeting<\/td>\n<td>Google DoubleClick<\/td>\n<\/tr>\n<tr>\n<td>_ttp<\/td>\n<td>Marketing<\/td>\n<td>13 months<\/td>\n<td>User behavior for ads<\/td>\n<td>TikTok<\/td>\n<\/tr>\n<tr>\n<td>_tt_enable_cookie<\/td>\n<td>Marketing<\/td>\n<td>13 months<\/td>\n<td>TikTok tracking<\/td>\n<td>TikTok<\/td>\n<\/tr>\n<tr>\n<td>_ttp_pixel<\/td>\n<td>Marketing<\/td>\n<td>13 months<\/td>\n<td>Pixel session data<\/td>\n<td>TikTok<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>Cookie Categories<\/h3>\n<ul>\n<li><strong>Strictly Necessary:<\/strong> Essential for website functionality. Cannot be disabled.<\/li>\n<li><strong>Functional:<\/strong> Enhanced functionality and personalization.<\/li>\n<li><strong>Analytics:<\/strong> Help us understand visitor behavior and improve our website.<\/li>\n<li><strong>Marketing:<\/strong> Track activity for relevant advertising.<\/li>\n<\/ul>\n<h2><span data-sheets-root=\"1\">7. Bezpe\u010dnost<\/span><\/h2>\n<p><span data-sheets-root=\"1\">Ve\u0161ker\u00e9 poskytnut\u00e9 informace jsou chr\u00e1n\u011bny p\u0159ed neopr\u00e1vn\u011bn\u00fdm z\u00e1sahem t\u0159et\u00edch stran, co\u017e v\u00e1m zaji\u0161\u0165uje bezpe\u010dnou a plynulou interakci s poskytovatelem. Ochrana osobn\u00edch \u00fadaj\u016f na\u0161ich u\u017eivatel\u016f je pro na\u0161i spole\u010dnost d\u016fle\u017eitou prioritou. Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f popisuj\u00ed, jak poskytovatel nakl\u00e1d\u00e1 s informacemi, kter\u00e9 o v\u00e1s z\u00edsk\u00e1, kdy\u017e nav\u0161t\u00edv\u00edte a pou\u017e\u00edv\u00e1te na\u0161e webov\u00e9 str\u00e1nky nebo kdy\u017e na nich prov\u00e1d\u00edte dal\u0161\u00ed aktivity (registraci a\/nebo n\u00e1kup produktu). Poskytovatel se zavazuje zajistit bezpe\u010dnost va\u0161ich osobn\u00edch \u00fadaj\u016f. Va\u0161e \u00fadaje jsou neust\u00e1le chr\u00e1n\u011bny proti ztr\u00e1t\u011b, zni\u010den\u00ed, fal\u0161ov\u00e1n\u00ed, manipulaci a neopr\u00e1vn\u011bn\u00e9mu p\u0159\u00edstupu \u010di zve\u0159ejn\u011bn\u00ed. Poskytovatel tuto ochranu zaji\u0161\u0165uje prost\u0159ednictv\u00edm r\u016fzn\u00fdch opat\u0159en\u00ed a informa\u010dn\u00edch mechanism\u016f, kter\u00e9 zaji\u0161\u0165uj\u00ed plynul\u00fd provoz webov\u00fdch str\u00e1nek a bezpe\u010dnost p\u0159enosu dat na nich.<\/span><\/p>\n<h2><span data-sheets-root=\"1\">8. Nezletil\u00ed<\/span><\/h2>\n<p><span data-sheets-root=\"1\">Poskytovatel d\u016frazn\u011b doporu\u010duje v\u0161em rodi\u010d\u016fm a opatrovn\u00edk\u016fm, aby vychov\u00e1vali sv\u00e9 d\u011bti a sv\u011b\u0159ence k bezpe\u010dn\u00e9mu a odpov\u011bdn\u00e9mu nakl\u00e1d\u00e1n\u00ed s osobn\u00edmi \u00fadaji na internetu. Nezletil\u00ed by nem\u011bli p\u0159ed\u00e1vat \u017e\u00e1dn\u00e9 osobn\u00ed \u00fadaje na webov\u00e9 str\u00e1nky bez souhlasu sv\u00fdch rodi\u010d\u016f nebo opatrovn\u00edk\u016f. Poskytovatel nikdy v\u011bdom\u011b neshroma\u017e\u010fuje osobn\u00ed \u00fadaje od osob, o kter\u00fdch v\u00ed, \u017ee jsou nezletil\u00e9.<\/span><\/p>\n<h2><span data-sheets-root=\"1\">9. Pr\u00e1va jednotlivce v souvislosti se zpracov\u00e1n\u00edm \u00fadaj\u016f<\/span><\/h2>\n<p><span data-sheets-root=\"1\">Pr\u00e1va subjektu \u00fadaj\u016f podle GDPR<\/span><\/p>\n<p><span data-sheets-root=\"1\">Jako subjekt \u00fadaj\u016f m\u00e1te \u0159adu pr\u00e1v t\u00fdkaj\u00edc\u00edch se va\u0161ich osobn\u00edch \u00fadaj\u016f. Pat\u0159\u00ed sem pr\u00e1vo na p\u0159\u00edstup, kontrolu, v\u00fdmaz, omezen\u00ed zpracov\u00e1n\u00ed, p\u0159enos, n\u00e1mitku a st\u00ed\u017enost.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pr\u00e1vo v\u011bd\u011bt: jako subjekt \u00fadaj\u016f m\u00e1te pr\u00e1vo v\u011bd\u011bt, jak\u00e9 \u00fadaje o v\u00e1s shroma\u017e\u010fujeme, za jak\u00fdmi \u00fa\u010dely a jak dlouho, odkud va\u0161e osobn\u00ed \u00fadaje z\u00edsk\u00e1v\u00e1me, komu je p\u0159ed\u00e1v\u00e1me, kdo dal\u0161\u00ed je krom\u011b n\u00e1s zpracov\u00e1v\u00e1 a jak\u00e1 dal\u0161\u00ed pr\u00e1va v souvislosti se zpracov\u00e1n\u00edm va\u0161ich osobn\u00edch \u00fadaj\u016f m\u00e1te. V\u0161echno to najdete viz sekci \u201eZ\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f\u201c na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch, a pokud m\u00e1te dal\u0161\u00ed ot\u00e1zky, m\u016f\u017eete n\u00e1s kontaktovat na info@pikaluna.com.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pr\u00e1vo odvolat souhlas: pokud jste jako subjekt \u00fadaj\u016f dali souhlas se zpracov\u00e1n\u00edm sv\u00fdch osobn\u00edch \u00fadaj\u016f (pro jeden nebo v\u00edce konkr\u00e9tn\u00edch \u00fa\u010del\u016f), m\u016f\u017eete sv\u016fj souhlas kdykoli odvolat, ani\u017e by to ovlivnilo z\u00e1konnost zpracov\u00e1n\u00ed \u00fadaj\u016f proveden\u00e9ho na z\u00e1klad\u011b va\u0161eho souhlasu p\u0159ed jeho odvol\u00e1n\u00edm. Souhlas m\u016f\u017eete odvolat p\u00edsemn\u00fdm prohl\u00e1\u0161en\u00edm zaslan\u00fdm na info@pikaluna.com. Odvol\u00e1n\u00ed souhlasu se zpracov\u00e1n\u00edm osobn\u00edch \u00fadaj\u016f nem\u00e1 \u017e\u00e1dn\u00e9 negativn\u00ed d\u016fsledky ani sankce. Je ale mo\u017en\u00e9, \u017ee po odvol\u00e1n\u00ed souhlasu u\u017e spr\u00e1vce osobn\u00edch \u00fadaj\u016f nebude moci poskytovat n\u011bkter\u00e9 sv\u00e9 slu\u017eby, pokud tyto slu\u017eby nelze poskytnout bez osobn\u00edch \u00fadaj\u016f.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pr\u00e1vo na p\u0159\u00edstup k osobn\u00edm \u00fadaj\u016fm: jako subjekt \u00fadaj\u016f m\u00e1te pr\u00e1vo z\u00edskat od spr\u00e1vce osobn\u00edch \u00fadaj\u016f potvrzen\u00ed, zda jsou zpracov\u00e1v\u00e1ny osobn\u00ed \u00fadaje, kter\u00e9 se v\u00e1s t\u00fdkaj\u00ed, a pokud ano, m\u00e1te pr\u00e1vo na p\u0159\u00edstup k t\u011bmto \u00fadaj\u016fm a k ur\u010dit\u00fdm informac\u00edm (o \u00fa\u010delech zpracov\u00e1n\u00ed, typech osobn\u00edch \u00fadaj\u016f, u\u017eivatel\u00edch, dob\u011b uchov\u00e1n\u00ed atd.). M\u00e1te tak\u00e9 pr\u00e1vo na opravu nebo v\u00fdmaz, pr\u00e1vo na omezen\u00ed zpracov\u00e1n\u00ed, n\u00e1mitku proti zpracov\u00e1n\u00ed, pr\u00e1vo podat st\u00ed\u017enost u dozorov\u00e9ho \u00fa\u0159adu, informace o zdroji \u00fadaj\u016f, pokud nebyly z\u00edsk\u00e1ny od v\u00e1s, o existenci automatizovan\u00e9ho rozhodov\u00e1n\u00ed, v\u010detn\u011b profilov\u00e1n\u00ed, o d\u016fvodech a v\u00fdznamu takov\u00e9ho zpracov\u00e1n\u00ed pro v\u00e1s a dal\u0161\u00ed informace podle \u010dl\u00e1nku 15 GDPR.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pr\u00e1vo na opravu osobn\u00edch \u00fadaj\u016f: jako subjekt \u00fadaj\u016f m\u00e1te pr\u00e1vo na to, aby spr\u00e1vce osobn\u00edch \u00fadaj\u016f bez zbyte\u010dn\u00e9ho prodlen\u00ed opravil nep\u0159esn\u00e9 osobn\u00ed \u00fadaje, kter\u00e9 se v\u00e1s t\u00fdkaj\u00ed. S ohledem na \u00fa\u010dely zpracov\u00e1n\u00ed m\u00e1te pr\u00e1vo na dopln\u011bn\u00ed ne\u00fapln\u00fdch \u00fadaj\u016f, a to i pod\u00e1n\u00edm dopl\u0148uj\u00edc\u00edho prohl\u00e1\u0161en\u00ed.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pr\u00e1vo na v\u00fdmaz osobn\u00edch \u00fadaj\u016f: jako subjekt \u00fadaj\u016f m\u00e1te pr\u00e1vo na to, aby spr\u00e1vce osobn\u00edch \u00fadaj\u016f bez zbyte\u010dn\u00e9ho prodlen\u00ed vymazal osobn\u00ed \u00fadaje, kter\u00e9 se v\u00e1s t\u00fdkaj\u00ed, a spr\u00e1vce osobn\u00edch \u00fadaj\u016f je povinen \u00fadaje bez zbyte\u010dn\u00e9ho prodlen\u00ed vymazat, pokud plat\u00ed jeden z n\u00e1sleduj\u00edc\u00edch d\u016fvod\u016f: \u00fadaje u\u017e nejsou pot\u0159eba pro \u00fa\u010dely, pro kter\u00e9 byly shrom\u00e1\u017ed\u011bny; vznesete n\u00e1mitku proti zpracov\u00e1n\u00ed a neexistuj\u00ed p\u0159eva\u017euj\u00edc\u00ed opr\u00e1vn\u011bn\u00e9 d\u016fvody pro zpracov\u00e1n\u00ed; \u00fadaje byly zpracov\u00e1ny protipr\u00e1vn\u011b; \u00fadaje mus\u00ed b\u00fdt vymaz\u00e1ny, aby byla spln\u011bna z\u00e1konn\u00e1 povinnost podle pr\u00e1va EU nebo \u010dlensk\u00e9ho st\u00e1tu, kter\u00e9mu spr\u00e1vce osobn\u00edch \u00fadaj\u016f podl\u00e9h\u00e1; \u00fadaje byly shrom\u00e1\u017ed\u011bny v souvislosti s nab\u00eddkou slu\u017eeb informa\u010dn\u00ed spole\u010dnosti. Nem\u00e1te v\u0161ak pr\u00e1vo na v\u00fdmaz \u00fadaj\u016f ve specifick\u00fdch p\u0159\u00edpadech uveden\u00fdch v \u010dl\u00e1nku 17 odst. 3 GDPR.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pr\u00e1vo na omezen\u00ed zpracov\u00e1n\u00ed: jako subjekt \u00fadaj\u016f m\u00e1te pr\u00e1vo na to, aby spr\u00e1vce osobn\u00edch \u00fadaj\u016f omezil zpracov\u00e1n\u00ed, pokud plat\u00ed n\u011bkter\u00fd z n\u00e1sleduj\u00edc\u00edch p\u0159\u00edpad\u016f: zpochyb\u0148ujete p\u0159esnost \u00fadaj\u016f po dobu, kter\u00e1 spr\u00e1vci osobn\u00edch \u00fadaj\u016f umo\u017en\u00ed p\u0159esnost \u00fadaj\u016f ov\u011b\u0159it; zpracov\u00e1n\u00ed je protipr\u00e1vn\u00ed a vy se v\u00fdmazu \u00fadaj\u016f br\u00e1n\u00edte, ale m\u00edsto toho \u017e\u00e1d\u00e1te omezen\u00ed jejich pou\u017eit\u00ed; spr\u00e1vce osobn\u00edch \u00fadaj\u016f u\u017e \u00fadaje nepot\u0159ebuje pro \u00fa\u010dely zpracov\u00e1n\u00ed, ale vy je pot\u0159ebujete pro ur\u010den\u00ed, v\u00fdkon nebo obhajobu pr\u00e1vn\u00edch n\u00e1rok\u016f; vznesete n\u00e1mitku proti zpracov\u00e1n\u00ed, dokud se neov\u011b\u0159\u00ed, zda opr\u00e1vn\u011bn\u00e9 d\u016fvody spr\u00e1vce osobn\u00edch \u00fadaj\u016f p\u0159eva\u017euj\u00ed nad va\u0161imi d\u016fvody.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pr\u00e1vo na p\u0159enositelnost \u00fadaj\u016f: jako subjekt \u00fadaj\u016f m\u00e1te pr\u00e1vo z\u00edskat osobn\u00ed \u00fadaje, kter\u00e9 se v\u00e1s t\u00fdkaj\u00ed a kter\u00e9 jste poskytli spr\u00e1vci osobn\u00edch \u00fadaj\u016f, ve strukturovan\u00e9m, b\u011b\u017en\u011b pou\u017e\u00edvan\u00e9m a strojov\u011b \u010diteln\u00e9m form\u00e1tu, a pr\u00e1vo p\u0159edat tyto \u00fadaje jin\u00e9mu spr\u00e1vci bez p\u0159ek\u00e1\u017eek ze strany spr\u00e1vce osobn\u00edch \u00fadaj\u016f, kter\u00e9mu byly \u00fadaje poskytnuty, pokud: je zpracov\u00e1n\u00ed zalo\u017eeno na souhlasu nebo smlouv\u011b a zpracov\u00e1n\u00ed prob\u00edh\u00e1 automatizovan\u011b. P\u0159i uplat\u0148ov\u00e1n\u00ed tohoto pr\u00e1va m\u00e1te jako subjekt \u00fadaj\u016f pr\u00e1vo na p\u0159\u00edm\u00fd p\u0159enos osobn\u00edch \u00fadaj\u016f od jednoho spr\u00e1vce osobn\u00edch \u00fadaj\u016f k druh\u00e9mu, pokud je to technicky provediteln\u00e9.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pr\u00e1vo vzn\u00e9st n\u00e1mitku proti zpracov\u00e1n\u00ed: jako subjekt \u00fadaj\u016f m\u00e1te pr\u00e1vo kdykoli vzn\u00e9st n\u00e1mitku z d\u016fvod\u016f t\u00fdkaj\u00edc\u00edch se va\u0161\u00ed konkr\u00e9tn\u00ed situace proti zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f, kter\u00e9 je nezbytn\u00e9 pro pln\u011bn\u00ed \u00fakolu prov\u00e1d\u011bn\u00e9ho ve ve\u0159ejn\u00e9m z\u00e1jmu nebo p\u0159i v\u00fdkonu ve\u0159ejn\u00e9 moci sv\u011b\u0159en\u00e9 spr\u00e1vci osobn\u00edch \u00fadaj\u016f (bod e) \u010dl\u00e1nku 6 odst. 1 GDPR) nebo kter\u00e9 je nezbytn\u00e9 pro \u00fa\u010dely opr\u00e1vn\u011bn\u00fdch z\u00e1jm\u016f spr\u00e1vce osobn\u00edch \u00fadaj\u016f nebo t\u0159et\u00ed strany (bod f) \u010dl\u00e1nku 6 odst. 1 GDPR), v\u010detn\u011b profilov\u00e1n\u00ed na z\u00e1klad\u011b tohoto zpracov\u00e1n\u00ed; spr\u00e1vce osobn\u00edch \u00fadaj\u016f p\u0159estane osobn\u00ed \u00fadaje zpracov\u00e1vat, pokud neprok\u00e1\u017ee z\u00e1va\u017en\u00e9 opr\u00e1vn\u011bn\u00e9 d\u016fvody pro zpracov\u00e1n\u00ed, kter\u00e9 p\u0159eva\u017euj\u00ed nad va\u0161imi z\u00e1jmy, pr\u00e1vy a svobodami, nebo pro ur\u010den\u00ed, v\u00fdkon nebo obhajobu pr\u00e1vn\u00edch n\u00e1rok\u016f. Pokud jsou osobn\u00ed \u00fadaje zpracov\u00e1v\u00e1ny pro \u00fa\u010dely p\u0159\u00edm\u00e9ho marketingu, m\u00e1te pr\u00e1vo kdykoli vzn\u00e9st n\u00e1mitku proti zpracov\u00e1n\u00ed \u00fadaj\u016f, kter\u00e9 se v\u00e1s t\u00fdkaj\u00ed, pro \u00fa\u010dely takov\u00e9ho marketingu, v\u010detn\u011b profilov\u00e1n\u00ed, pokud je s t\u00edmto p\u0159\u00edm\u00fdm marketingem spojeno; pokud vznesete n\u00e1mitku proti zpracov\u00e1n\u00ed pro \u00fa\u010dely p\u0159\u00edm\u00e9ho marketingu, \u00fadaje u\u017e pro tyto \u00fa\u010dely nebudou zpracov\u00e1v\u00e1ny. Pokud jsou \u00fadaje zpracov\u00e1v\u00e1ny pro v\u011bdeck\u00e9 nebo historick\u00e9 v\u00fdzkumn\u00e9 \u00fa\u010dely nebo pro statistick\u00e9 \u00fa\u010dely, m\u00e1te pr\u00e1vo vzn\u00e9st n\u00e1mitku z d\u016fvod\u016f t\u00fdkaj\u00edc\u00edch se va\u0161\u00ed konkr\u00e9tn\u00ed situace proti zpracov\u00e1n\u00ed, pokud nen\u00ed zpracov\u00e1n\u00ed nezbytn\u00e9 pro pln\u011bn\u00ed \u00fakolu prov\u00e1d\u011bn\u00e9ho z d\u016fvod\u016f ve\u0159ejn\u00e9ho z\u00e1jmu.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pr\u00e1vo podat st\u00ed\u017enost u dozorov\u00e9ho \u00fa\u0159adu: bez ohledu na jin\u00e9 (spr\u00e1vn\u00ed nebo jin\u00e9) pr\u00e1vn\u00ed prost\u0159edky m\u00e1te jako subjekt \u00fadaj\u016f pr\u00e1vo podat st\u00ed\u017enost u dozorov\u00e9ho \u00fa\u0159adu, zejm\u00e9na v zemi, kde m\u00e1te obvykl\u00e9 bydli\u0161t\u011b, kde pracujete nebo kde \u00fadajn\u011b do\u0161lo k poru\u0161en\u00ed (ve Slovinsku je to \u00da\u0159ad pro ochranu osobn\u00edch \u00fadaj\u016f \u2013 Informacijski poobla\u0161\u010denec), pokud se domn\u00edv\u00e1te, \u017ee zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f poru\u0161uje pravidla ochrany \u00fadaj\u016f.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Bez ohledu na jin\u00e9 (spr\u00e1vn\u00ed nebo mimosoudn\u00ed) prost\u0159edky m\u00e1te jako subjekt \u00fadaj\u016f pr\u00e1vo na \u00fa\u010dinn\u00fd prost\u0159edek n\u00e1pravy proti pr\u00e1vn\u011b z\u00e1vazn\u00e9mu rozhodnut\u00ed dozorov\u00e9ho \u00fa\u0159adu, kter\u00e9 se v\u00e1s t\u00fdk\u00e1, a tak\u00e9 v p\u0159\u00edpad\u011b, \u017ee dozorov\u00fd \u00fa\u0159ad va\u0161i st\u00ed\u017enost nevy\u0159\u00edd\u00ed nebo v\u00e1s do t\u0159\u00ed m\u011bs\u00edc\u016f neinformuje o stavu nebo rozhodnut\u00ed o st\u00ed\u017enosti. K \u0159\u00edzen\u00ed proti dozorov\u00e9mu \u00fa\u0159adu maj\u00ed p\u0159\u00edslu\u0161nost soudy \u010dlensk\u00e9ho st\u00e1tu, kde je dozorov\u00fd \u00fa\u0159ad z\u0159\u00edzen.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Jakoukoli \u017e\u00e1dost t\u00fdkaj\u00edc\u00ed se v\u00fdkonu pr\u00e1v ohledn\u011b osobn\u00edch \u00fadaj\u016f m\u016f\u017eete adresovat spr\u00e1vci osobn\u00edch \u00fadaj\u016f p\u00edsemn\u011b na info@pikaluna.com.<\/span><\/p>\n<p><span data-sheets-root=\"1\">Pro \u00fa\u010dely spolehliv\u00e9 identifikace p\u0159i v\u00fdkonu pr\u00e1v t\u00fdkaj\u00edc\u00edch se osobn\u00edch \u00fadaj\u016f m\u016f\u017ee spr\u00e1vce osobn\u00edch \u00fadaj\u016f po\u017eadovat dodate\u010dn\u00e9 informace, ale m\u016f\u017ee odm\u00edtnout jednat pouze tehdy, pokud prok\u00e1\u017ee, \u017ee v\u00e1s nem\u016f\u017ee spolehliv\u011b identifikovat. Spr\u00e1vce osobn\u00edch \u00fadaj\u016f odpov\u00ed na \u017e\u00e1dost o v\u00fdkon pr\u00e1v t\u00fdkaj\u00edc\u00edch se osobn\u00edch \u00fadaj\u016f bez zbyte\u010dn\u00e9ho prodlen\u00ed, nejpozd\u011bji do jednoho m\u011bs\u00edce od p\u0159ijet\u00ed \u017e\u00e1dosti.<\/span><\/p>\n<p><span data-sheets-root=\"1\">V p\u0159\u00edpad\u011b poru\u0161en\u00ed osobn\u00edch \u00fadaj\u016f je spr\u00e1vce osobn\u00edch \u00fadaj\u016f povinen informovat p\u0159\u00edslu\u0161n\u00fd dozorov\u00fd \u00fa\u0159ad, pokud poru\u0161en\u00ed pravd\u011bpodobn\u011b neohroz\u00ed pr\u00e1va a svobody jednotlivc\u016f. Pokud existuje podez\u0159en\u00ed, \u017ee do\u0161lo k trestn\u00e9mu \u010dinu, je spr\u00e1vce osobn\u00edch \u00fadaj\u016f povinen poru\u0161en\u00ed nahl\u00e1sit policii a\/nebo p\u0159\u00edslu\u0161n\u00e9mu st\u00e1tn\u00edmu zastupitelstv\u00ed. V p\u0159\u00edpad\u011b poru\u0161en\u00ed, kter\u00e9 m\u016f\u017ee znamenat v\u00e1\u017en\u00e9 riziko pro pr\u00e1va a svobody jednotlivc\u016f, spr\u00e1vce osobn\u00edch \u00fadaj\u016f informuje dot\u010den\u00e9 osoby o poru\u0161en\u00ed bez zbyte\u010dn\u00e9ho prodlen\u00ed, nebo pokud to nen\u00ed mo\u017en\u00e9, bez zbyte\u010dn\u00e9ho prodlen\u00ed. Ozn\u00e1men\u00ed subjektu \u00fadaj\u016f mus\u00ed b\u00fdt vyhotoveno v jasn\u00e9m a snadno srozumiteln\u00e9m jazyce.<\/span><\/p>\n<h2><span data-sheets-root=\"1\">10. Odstran\u011bn\u00ed profilu<\/span><\/h2>\n<p><span data-sheets-root=\"1\">U\u017eivatel m\u016f\u017ee sv\u016fj profil na pikaluna.com\/cz smazat v z\u00e1lo\u017ece M\u016fj profil, nebo o smaz\u00e1n\u00ed po\u017e\u00e1dat e-mailem na info@pikaluna.com. To plat\u00ed pro v\u0161echny u\u017eivatele, kte\u0159\u00ed se zaregistrovali p\u0159\u00edmo na pikaluna.com\/cz nebo p\u0159es Facebook Connect.<\/span><\/p>\n<h2><span data-sheets-root=\"1\">11. Zve\u0159ejn\u011bn\u00ed zm\u011bn<\/span><\/h2>\n<p><span data-sheets-root=\"1\">Jak\u00e9koli zm\u011bny v na\u0161ich z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f zve\u0159ejn\u00edme na t\u011bchto webov\u00fdch str\u00e1nk\u00e1ch. Pou\u017e\u00edv\u00e1n\u00edm webu d\u00e1v\u00e1\u0161 najevo, \u017ee p\u0159ij\u00edm\u00e1\u0161 a souhlas\u00ed\u0161 s cel\u00fdm obsahem t\u011bchto z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f.<\/span><\/p>\n<p><span data-sheets-root=\"1\">ROVELTO D.O.O.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00da\u010delem t\u011bchto Z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f je informovat z\u00e1kazn\u00edky, potenci\u00e1ln\u00ed z\u00e1kazn\u00edky nebo n\u00e1v\u0161t\u011bvn\u00edky webu www.pikaluna.com\/cz o \u00fa\u010delech a pr\u00e1vn\u00edm z\u00e1kladu zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f spole\u010dnost\u00ed ROVELTO d.o.o., Kajuhova ulica 28, 6310 Izola. Ve spole\u010dnosti ROVELTO d.o.o. si v\u00e1\u017e\u00edme soukrom\u00ed na\u0161ich z\u00e1kazn\u00edk\u016f a pe\u010dliv\u011b ho chr\u00e1n\u00edme. Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f mohou b\u00fdt kdykoli jednostrann\u011b zm\u011bn\u011bny nebo dopln\u011bny [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":560,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-content.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-3","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/pikaluna.com\/cz\/wp-json\/wp\/v2\/pages\/3","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pikaluna.com\/cz\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/pikaluna.com\/cz\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/pikaluna.com\/cz\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pikaluna.com\/cz\/wp-json\/wp\/v2\/comments?post=3"}],"version-history":[{"count":0,"href":"https:\/\/pikaluna.com\/cz\/wp-json\/wp\/v2\/pages\/3\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pikaluna.com\/cz\/wp-json\/wp\/v2\/media\/560"}],"wp:attachment":[{"href":"https:\/\/pikaluna.com\/cz\/wp-json\/wp\/v2\/media?parent=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}